Stuffing your website with keywords is neither enjoyable nor very pleasing to read. The use of keyword stuffing as an SEO strategy to manipulate search engine results and page rankings with Google, Yahoo, and Alta Vista dates back to the early years of the internet.
Try this Black Hat SEO technique today, and Google may even penalise you for it. It is better to get Cheltenham SEO from Catnapweb which will ensure that your website content has an optimum number of keywords.
What is keyword stuffing?
The practise of “keyword stuffing” involves cramming the page copy with as many SEO keywords as you can. It is used to modify the Google-assigned page value and raise the ranking of a page in the SERP (Search Engine Results Page).
Excessive keyword density makes the website poorly read. This is something that Google’s crawl bots can identify, and even readers of your writing will notice it and think poorly of you. They will probably navigate away from your website and visit one of your rivals.
Is keyword stuffing any good for SEO?
Keyword stuffing is difficult for a human to read. This implies that visitors will arrive on the page, not like what they see, and click away.
Your user experience is harmed and consequently are your SERP rankings. Google will notice the traffic pattern of individuals leaving your website and going to another, which will lower the value of your page authority.
If the page is not what the internet user expected or was seeking, their search intent may also be harmed.
Penalties for keyword stuffing
If Google finds that you are keyword stuffing, they may degrade your page’s ranking or even remove it entirely. It might be a long, arduous battle to climb back up the ranks after Google has penalised you so avoid it.
Google algorithm will update which targeted keyword stuffing
Google frequently modifies its algorithms. The larger ones aim for specific gaps and work to close them. They are attempting to make the internet playing field more level for everyone. Some of these algorithmic changes targeted keyword stuffing directly.
How can you avoid keyword stuffing?
There are a number of approaches to avoid keyword stuffing, most of which seem relatively obvious.
- Write like a human
You must create information that can be read by humans and has a human voice. Make it interesting and relevant to the user’s needs.
- Do effective keyword research
The more keywords you employ, the better the search results, and the higher your website will rank, all depending on how well you did your keyword research.
- Write good copy
The message will be powerful enough that you won’t need to pack your site with keywords if you take the time to generate high-quality material, which is a really fundamental piece of advice.
- Increase your number of words
When it comes to keyword density, this may provide you with more room.
We do hope that by reading this page, you have appreciated why you must avoid keyword stuffing on your webpage.
